RASHED BELHASA® Money Kicks is known mainly for social media, sneakers, luxury lifestyle content, and YouTube, but he has also released music. His best-known project is “We Living Life,” a 2019 song and music video associated with Fat Joe, Desiigner, Dyler, S1, and Raftaar.
What is “We Living Life”?
The song’s title fits the Money Kicks brand: upbeat, luxury-focused, travel-friendly, and visually ambitious. Rather than functioning only as a traditional music release, it also worked as a wider entertainment and brand-building project.
Why the music video attracted attention
The guest list brought different audiences together. Existing Money Kicks fans could discover the song, while followers of the featured artists had a reason to watch. Music, fashion, cars, and celebrity cameos all worked together in a format suited to social sharing.
Is Money Kicks a full-time musician?
Money Kicks is better known as a creator, influencer, entrepreneur, and lifestyle personality than as a full-time recording artist. Music is one of several public projects alongside videos, branding, events, and boxing.
Finding official uploads
Prioritize official YouTube uploads and credible music-platform listings. Be careful with reaction videos, lyric reposts, fan edits, and unofficial uploads that use the same title.
Why creators branch into music
Moving from video content into a music release is a common path for influencers with an existing audience, since a built-in fanbase can drive early streams and views without the artist needing to build recognition from zero the way an unknown musician would. It also lets a creator diversify their public identity beyond the content that originally made them known.
How to evaluate a creator’s music release fairly
A single or music video from a content creator is often judged differently than a release from a full-time recording artist, both in production expectations and critical reception. Looking at streaming numbers, official release credits, and any named collaborators gives a clearer picture of a track’s reach than social-media buzz alone, which can be inflated by an existing subscriber base rather than broader music-audience interest.