BORN IN DUBAI.
GLOBAL BY NATURE.
Rashed Belhasa, globally recognized as Money Kicks, represents the new generation of creators defining business, culture, and sport from the heart of the UAE.
Early Vision & Culture
Starting at an early age in Dubai, Rashed captured the attention of millions worldwide by welcoming global icons, athletes, and artists into his world, establishing Dubai as a nexus of youth culture and luxury lifestyle.
Sneakers & Streetwear
What began as an iconic sneaker collection grew into an influential voice in global streetwear and youth trends, curating pieces that define fashion milestones.
Boxing & Discipline
Stepping into the boxing ring under the global spotlight, Rashed committed to rigorous physical training, demonstrating the work ethic, mental fortitude, and relentless discipline behind every achievement.
Ventures & Partnerships
Today, Money Kicks operates at the crossroads of digital media, brand partnerships, retail concepts, and sports entertainment, building long-term value across international markets.
LET’S BUILD THE NEXT MOMENT.
© 2026 Rashed Belhasa